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The Start-up of You

The Start-up of You

by Reid Hoffman

Published 2012·225 pages·Notes from Dec 20, 2017
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The Start-up of You is a step by step guide to building your career, or business, like a world class Silicon Valley entrepreneur. Think of yourself as the founder of at least one living, growing startup venture: your career.

Favorite Quote

"ABZ Planning is simply an adaptive planning technique that promotes trial and error. Plan A is the plan you're executing currently. Plan B is the plan you'll pivot to if you need to change based on new information, change in market conditions, or new personal aspirations. Finally, Plan Z is your fallback position. This is the 'I lost everything, I'm going to live in my mom's garage' plan and regroup." ~ Reid Hoffman

Key Takeaways

  • Your competitive advantage sits at the intersection of three things: your assets (hard and soft), your aspirations and values, and market realities. Being good at something you love doesn't matter if no one will pay for it.
  • Always be running ABZ Planning: Plan A is what you're executing now, Plan B is where you pivot when you learn something new, and Plan Z is your fallback if everything goes sideways.
  • No one succeeds alone. World-class professionals build networks, and no strategy beats a good team, no matter how brilliant the strategy.
  • Weak ties, the people you know but don't talk to often, are frequently the ones who deliver the best opportunities, not your closest inner circle.
  • Opportunities are attached to people, not floating out there waiting to be found. Looking for an opportunity really means looking for people.
  • Take intelligent, contained risks regularly. Avoiding all risk in a changing world is actually one of the riskiest strategies available.
  • Network intelligence beats individual knowledge. Synthesizing input from multiple people in your network almost always beats what you could figure out alone.